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Our Search Engine Optimisation Services
SEARCH ENGINE OPTIMISATION EXPLAINED
Search Engine Optimisation (SEO) involves specialist skills to set up your website to increase the likelihood that Search Engines will add it to their search results. If your site gets listed in their search results, then depending on your ranking and which Search Engines you are listed in, you should start to see an increase in traffic to your site. Search Engine Optimisation work involves the following:
- Research - using specialist tools to research which keywords people are using to locate your business, keeping abreast of Search Engine developments and algorithm changes, and researching competitors online presence.
- Technical skills - ensuring your site is accessible to Search Engines and has the correct files, tags, and other pieces of code in the back.
- Keyword and phrase placement - advice on making the visible content on your site appeal to Search Engines while still appealing to users.
- Ranking boosters - adding your site to appropriate Web Directories, advice on links, and other activities to boost your site's ranking within the engines that list it.
WHY YOUR WEBSITE SHOULD BE OPTIMISED
If you want to sell your products or services nationally, or internationally, then having a website is a good start. However, having a website that is optimised for Search Engines means you are taking more advantage of the power of the Internet. Search Engine Optimisation (SEO) increases the likelihood that people will find your website when they perform a search in a Search Engine. If you have a website but do not have it optimised for Search Engines, an analogy might be that of owning a shop but having it located down a long back alley with no signage. Some people might find you, but you would potentially be missing out on a lot of opportunities.
It is possible to learn how to do SEO yourself but there is a lot to learn, and most businesses see the benefit of outsourcing this work to an experienced professional, so that they can concentrate on what they do best.
PLANS AND PRICING*
We have a range of SEO plans to suit a range of businesses and budgets. If none of the plans below suit your requirements, we can easily tailor a customised plan for you to suit your requirements. Pricing in the table below is in New Zealand Dollars. Our plans provide you with a detailed SEO Recommendation Report. Our pricing does not include the implementation of the recommendations from our report, for instance, any technical changes required to your website coding or rewriting website text etc. You can either implement the recommendations from our report yourself if you have a thorough knowledge of HTML, send the report to your Web Design company to implement, or alternatively we can organise a quote from a Web Design company for you.
| PLANS & PRICING INFORMATION |
STARTUP |
INTERMEDIATE |
COMPREHENSIVE |
| Suitable for new or existing sites |
Yes |
Yes |
Yes |
| Keyword/phrase research |
Yes - 5 |
Yes - 15 |
Yes - up to 20 |
| Competitor Research |
Yes |
Yes |
Yes |
| Submission to Directories |
Yes |
Yes |
Yes |
| Report includes optimisation instructions for |
up to 3 webpages |
up to 6 webpages |
up to 10 webpages |
| Copywriting recommendations provided |
Yes |
Yes |
Yes |
| Html tags & other necessary coding provided |
Yes |
Yes |
Yes |
| Initial visibility, links review, and ranking report |
Yes |
Yes |
Yes |
| Development of a SEO Strategy to align your website with your business goals |
No |
No |
Yes |
| Follow up Report |
Yes - 3 months after SEO work completed |
Yes - 3 months after SEO work completed |
Yes - 3 months after SEO work completed |
| Ongoing monthly SEO services included |
No |
No |
Yes - reporting**, search engine ranking monitoring, and seo work |
Our prices start from*
|
NZD $395 + GST |
POA |
POA |
* We reserve the right to assess the suitablility of your site for SEO (not all websites are suitable for SEO), and a SEO plan. If the keywords for your business are highly competitive (eg real estate), or you are wanting wide visibility globally, or in a particular language/country then you may require a customised plan.
** A Follow Up Report is provided 3 months after the optimisation work is implemented on the site, and then a Performance Report is provided monthly for 6 or 12 months, depending on your requirements.
WHY YOU SHOULD CHOOSE US
- Specialists
We specialise in SEO and Website Usability - that is all we do, so we know our fields well. If none of our SEO plans above suit your requirements, we can customise a SEO Strategy for you to best suit your website goals.
- Results
See our Case Studies and Client List pages
- Knowledge and Experience
Read about our Management Team
- Ethical SEO tactics
We do not resort to SEO tactics such as hidden keywords, creating duplicate sites/content, etc, which can get your website blacklisted from Search Engines
- Manual versus Automated
We manually perform Search Engine Optimisation (SEO) and do not use automated SEO software to do the work. Many Search Engines such as Google specifically state they do not condone the use of automated software to submit and optimise your website. Here is a quote from their website: "Google does not recommend the use of products such as WebPosition Gold that send automatic or programmatic queries to Google."
- Flexibility
We are used to working with Web Design and Development Companies, so if you already have a Web Design/Development company that is looking after your website, but does not offer a specialised SEO service then we will advise them how to implement our SEO Recommendations on your website. So you can rest assured that they will be the only ones with access to make changes to your website. If you require the services of a Web Development/Design company to implement our SEO Recommendations then we can organise one for you. Alternatively, if you are proficient and experienced in HTML, then you can implement our SEO Recommendations yourself.
- Quality versus Quantity
When submitting your website to Web Directories we submit you only to well established and quality Web Directories. We believe that it is the quality rather than the quantity of Web Directories that you are listed in that counts.
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